Subliminal Waffles

I've always prided myself as someone who doesn't really respond to corporate branding or mass media advertising. Somehow in my own mind I had this mental filter that allowed me to have good sense no matter what my eyes were seeing. I no long have much confidence in this.
I mentioned briefly in my post a few days ago about my toaster that I've been hungry for frozen waffles. I'm not at all sure why but every morning I do one of two things. I've grabbed a frozen waffle from the freezer or I've gone to the shopping list and written down "frozen waffles" to replace the ones I've eaten. This has been a rather unexplainable phase. Unexplainable until this morning.

As I open the refrigerator I find myself viewing straight into some artwork that my son has made. Today I finally realized that his paint brush was likely a former frozen waffle. Any good sense that I thought I had is obviously weakened or only ever existed in my mind in the first place. It appears that every morning at the same time I open the refrigerator and glance idiotically at the door and then go looking for waffles. Just put a collar around my neck with a tag that reads: If found please return to Ivan Petrovich Pavlov.